Blueprint Operations managing director David Purvis believes AGCs are taking progressive steps to retain players, investing in the latest gaming equipment as a method of delivering what he is describing as ‘big entertainment experiences’.
Feedback from the Game Payment Technology (GPT) early adopter programme has exceeded pre-launch forecasts and challenged conventional thinking surrounding the take-up and acceptance of technology by players in older demographic groups
The research, which was carried out by King’s College London, found limited evidence to suggest there are platforms or processes in place within the UK gambling sector that involve and engage those who have lived experience of gambling harms
